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Tracking Policy

Introduction

The Eventive Co. ("we", "our", "us") values your privacy and is committed to transparency about how we track and use information about our website visitors. This Tracking Policy explains the types of tracking technologies we use, the purposes for which we use them, and your rights regarding tracking.

1. What Is Tracking?

Tracking refers to the use of technologies that collect information about how users interact with our website. These technologies include cookies, tracking pixels, web beacons, and similar tools that help us understand user behavior, improve our services, and deliver targeted content and advertising.

2. Types Of Tracking Technologies We Use

  • Cookies: Small text files stored on your device that help us recognize you when you return to our site. For more information on our use of cookies, please refer to our Cookies Policy.

  • Tracking Pixels and Web Beacons: Small graphic images or code snippets embedded in web pages or emails that monitor your interaction with our content. These pixels and beacons allow us to understand how you interact with our website and marketing materials, such as whether you open an email or click on a link.

  • Log Files: We may collect certain information automatically through log files, including your IP address, browser type, Internet service provider (ISP), referring/exit pages, operating system, date/time stamp, and clickstream data. This data helps us analyze trends and administer the website.

  • Third-Party Tracking: We may also use third-party tracking technologies provided by services such as Google Analytics, Facebook Pixel, and other advertising networks. These technologies help us understand how visitors use our website, tailor our content, and measure the effectiveness of our marketing campaigns.

3. How We Use Tracking Information

The information we collect through tracking technologies is used for the following purposes:

  • Website Analytics: To understand how users interact with our website, identify trends, and improve user experience.

  • Personalization: To personalize content and user experience based on your interactions with our website.

  • Advertising: To deliver targeted advertising that is relevant to your interests and to measure the effectiveness of our marketing campaigns.

  • Email Campaigns: To monitor the success of our email marketing efforts by tracking whether emails are opened and links are clicked.

4. Your Choices And Rights

You have the right to control the tracking technologies used on our website:

  • Managing Cookies: You can manage your cookie preferences through your browser settings. You can also opt-out of certain cookies by using opt-out tools provided by the Digital Advertising Alliance or Network Advertising Initiative.

  • Disabling Tracking Pixels: Most email clients and web browsers allow you to block or disable tracking pixels and web beacons by adjusting your email or browser settings.

  • Do Not Track Signals: Some web browsers offer a "Do Not Track" (DNT) feature that signals to websites that you do not want to be tracked. Our website does not currently respond to DNT signals, but you can still manage tracking through other means as described above.

5. Data Sharing

We do not sell or share your tracking data with third parties, except for the service providers that assist us in tracking and analyzing user behavior. These providers are required to maintain the confidentiality of your data and use it only for the purposes we specify.

6. Updates To This Policy

We may update this Tracking Policy periodically to reflect changes in our practices or for other operational, legal, or regulatory reasons. Any changes will be posted on this page, and we encourage you to review it regularly.

Contact Us

If you have any questions about our Tracking Policy, please contact us at theeventiveco@outlook.com

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